Belt up
Belt Up is a road safety awareness campaign to promote wearing seat belts on WA roads to reduce the severity of injury in a crash.
Our message is simple.
Belt up!
Wear a seat belt.
We don’t want you to become another statistic on our roads.
Secure your seat belt before you start the car. Make sure your passengers secure their seat belts as well. Each year, lives are lost and people are injured on WA roads from not wearing a seat belt.
The Belt Up campaign partners with grassroots community sport throughout WA. This allows us to deliver the Belt Up message directly into the hands of the community.
The Insurance Commission has supported and funded the campaign since 1997.
Our partners
The West Australian Country Football League (WACFL), Netball WA, RugbyWA, Football West, Western Australian Cricket Association (WA Cricket) and Basketball WA are all Belt Up partners.
Through each partner, the Insurance Commission provides equipment and funding to sporting communities to promote the Belt Up message. Our partners do the following to promote the Belt Up message:
- Communicate with community teams and players to share the message.
- Display the Belt Up logo at matches and events.
- Promote the message through local media and social media.
- Host a Belt Up round.
Football West has a high participation rate of young males and females.
- Over 44,000 registered players
- 215 clubs
- 600 registered referees
- 1,200 registered teams
The popularity of the men’s and women’s game at an international level means Football West has a diverse supporter base.
Belt Up is promoted through Football West’s player and support networks, including:
- Belt Up branded footballs and goals distributed to senior clubs;
- Belt Up Round;
- Men's Amateur League; Amateur Reserves League; Masters League; Metropolitan League; Men's State Cup;
- Football West website and social media; and
- Football West publications.
Find out more about Football West.
Netball is one of the highest female participation sports in Western Australia.
- Over 197,000 participants across Western Australia
- Each year over 100,000 patrons pass through the doors of the State Netball Centre
Belt Up is promoted through Netball WA’s player and support networks, including:
- Belt Up branded netballs provided to regional and metropolitan senior clubs;
- Annual Belt Up Round;
- NAIDOC Carnival;
- Regional Academy Cup;
- West Australian Netball League;
- Annual Club Pledge;
- Netball WA website and social media; and
- Netball WA publications.
Find out more about Netball WA.
Rugby has a high participation rate among young males, who are the most at-risk cohort on the road.
- Over 270,000 active players in Australia
- A further 275,000 people participate in rugby
The popularity of the men’s and women’s game at an international level means RugbyWA has a diverse supporter base.
Belt Up is promoted through RugbyWA’s strong player and support networks, including:
- Belt Up-branded equipment distributed to senior rugby clubs;
- Annual Belt Up Round;
- RugbyWA website and social media; and
- RugbyWA publications.
Find out more about RugbyWA.
Cricket as a summer sport helps give Belt up prominence throughout the year. WA Cricket has significant reach across WA with a strong regional presence:
- Over 200,000 participants, including 40,000 club and community participants;
- 429 member clubs; and
- 49 member associations.
To ensure it is a sport for all, WA Cricket offers a pathway for cricketers with disability through the inclusive Belt Up Integrated Cricket League. For the modified format game, the Insurance Commission funds independence-enabling equipment, including visual aids, different-sized balls and customised bats.
In addition, statewide cricketing initiatives spread the Belt Up message:
- Belt Up Helmets Program for community cricketers;
- Two-day Belt Up Round for Premier Cricket;
- Belt Up Country Cup and Belt up CricketWest Cup competitions;
- WA Cricket website and social media; and
- WA Cricket publications.
Providing helmets to reduce head injuries on the cricket field is a similar aim to Belt Up’s objective to lessen car crash injuries.
Find out more about WA Cricket.
There are a number of young males in rural areas that play football or volunteer with the WACFL.
- 70,000 players
- 25 leagues
- 150 individual clubs
- 5,000 volunteers
WACFL was the first partner of the Belt Up campaign in 1997. The Insurance Commission partnered with WACFL as young men in country areas are over represented in crash and injury claim statistics.
Belt Up is promoted through WACFL’s player and support networks, including:
- Belt Up branded footy jumpers distributed to WACFL clubs;
- Belt Up branded footballs and signage;
- Annual Belt Up Round;
- Country League games;
- Clubs Safe Driving policy;
- WACFL website and social media; and
- WACFL publications.
Find out more about WACFL.
Approximately 165,000 Western Australians participate in basketball, with 130,000 regularly playing competitive basketball in organised competitions.
Basketball WA has over 50,000 members regularly participating in games, including 20,000 in regional WA across 60 locations from Kununurra to Esperance.
Belt Up is promoted through Basketball WA’s player and support networks, including:
- Belt Up branded basketballs distributed to affiliated basketball associations;
- Belt Up logos displayed on uniforms;
- Belt Up Country Championships and Belt Up Basketball Program;
- Basketball WA website and social media; and
- Basketball WA publications;
Additionally, the Insurance Commission funds wheelchairs and other equipment to support Basketball WA's wheelchair leagues.
Find out more about Basketball WA.